Lisa Blue To Open Miami Swim Fashion Week
Tomorrow Australian swimwear label Lisa Blue will open the Miami Swim Fashion Week with the ‘Call Of The Whale’ collection. In an Australian first for any swimwear brand, Lisa Blue will also co-host the launch party in conjunction with Mercedes Benz at The Raleigh, directly following the show.
Lisa Burke, the founder and head designer of Lisa Blue, began her label in Byron Bay and draws her inspiration from the preservation of whales and donate a percentage of her profits to the Australian Whales Conservation Society. It is a passion close to her heart. And she is very excited about the opportunities the label has opened up for her.
“Miami Fashion Week is the Mecca for Swim in the world and to be the first Australian brand to launch tomorrow is a great privilege. It represents how strong the brand is regarded in the US, it’s a very exciting time for us. We look forward to delighting the audience and continuing to spread our heartfelt brand message: the importance of saving the whales and making a difference to our planet.”